All goods are in the context of regular price sales

 Once requirements met discounts department stores, the brands sales pressures.

contemporary China, the prices do, one day look like, a hundred percent times the house is too expensive,UGG bailey button, we can goes back, to escape from North Canton Shanghai, to two thousand three hundred forty-five make ends meet but every line of the city days to walk to shopping, these shoes can not buy the shoes will ah unsatisfactory, one can not afford to nothing if the face, we will toss a pair of cute five-inch golden lotus, but are now chasing the price of this shoe prices to space ah teng speed jump up to get shoes for women, a couple of years ago, 400-500 yuan more than the shoes can be the blink of an eye at the moment all rose to go above 800 -900 dollars, and several Yiqijuechen fastest Ben is gone in 2000! But we said, the brand at home and ah

counters in Shanghai found that the major brand shoes, new shoes this year, the price listed on a 2-3 into one broad based, high-priced shoes, price changes, starting at the entry models raised the Fed's sales staff suggests that the single spring and summer last year, the price is 600 yuan from the shoes, but this year the basic price of a single shoe in more than 700 sales staff of Joy & Peace revealed that this year the price of the brand shoes range from 750-898 yuan, previous years this year, 600 yuan shoes nike shoes official website there is no other brand shoes StellaLuna introduced this year,cheap UGG boots, prices leapt to 1,000 direct

major brands of shoes to the end that is not the lucrative industry? consumers are obviously not white should be spending? I would like everyone to be a simple analysis, so that when we go to consumer ,Bailey UGG boots, at least clear that the years to make money is not easy, Oh, as far as possible it can do more with less

briefly about themselves first capacity, I learned from the early nineties after working for several large Taiwanese capital of Guangdong's shoe factory, and later in the shoes out of four American Imports, Inc. (to send off the mask , steady Yang, Brown, where Zi) smartly walked back during this period had a warm feeling to support the initial development of the Shanghai heaters after 2000 involved individuals start their own area of sales, as well as Belle, Daphne, love AEE , and other mutual aid have had a very long time

to mention the profits of the product, we will need from the most simple, start with the most basic premises

first see a pair of large shopping centers SHOES What is the basic material costs

Here I excerpt a pair of high-heeled sandals fashion at the time, a pair of flat shoes, a pair of heels of shoes, nike shoes, also low price with a pair of sandals to do off-note (the shoes were selected from the love aee and Belle belle), the following analysis of material costs in the PRD table foundry from their original data  The cost of the international big 40-50 it is absolutely possible in 8 of 361 down Anta possible, we start with shoes and then his right behind the bar shoes

four shoes above, has basically summed up the current sales at the mall all the types of shoes

we can refer to other's shoes for the numbers to understand their basic material costs

× Note: I am at the moment and the discussion is at the mall selling shoes on the cost of materials,UGG boots clearance, and other algorithms is not to spread its cargo, the analogy can not be completely

, of course, the cost of a pair of shoes to remove material costs,

further research and development costs (refer to producing the sample before determining the correct preparation of all R & D costs spent, usually after receiving the order each plant to Shanghai nike employee discount card for every two-five yuan was shared equally calculation)

otherwise we often say that the L OP L refers to the LABEL COST (labor costs)

O refers to the OVERHEAD (plant management costs)

P refers to the PROFIT (factory should get the profit)

types of shoes above the LOP between the lines in the factory price, according to the different shoes, probably in between

40-50 (boots usually between 60-75)

way to tell you that our country's brand sports shoes

KAPPA of the LOP is 28-30 ANTA's LOP is about 22

20 other brands are mostly down

In summary, a pair of shoes sold in major shopping malls the cost of the factory should be in between 135-180

why the mall where all shoes sold for more than 600, even more than 1,000 do,

how the middle of the distribution of profits is it?

Here I must mention that we mall culture with Chinese characteristics, the

in China, due to historical reasons, and sustainable consumption habits, resulting in retail shopping malls in China is very strong in everyone in the commodity consumption, clothing and shoes out of line is the industry, are very superstitious shopping malls, large shopping malls that something is strict quality control, guaranteed sale (Oh, indeed, shopping is a good quality of goods, but also high imitation watch is guaranteed